Full Time or Part Time Business?

CNN recently did an article on the Direct Selling industry (an industry which would include MyWirelessRep). According to Amy Robinson of the Direct Selling Association (DSA):

“Direct selling isn’t a full-time job,….It gives you extra money to go on vacation, get the refrigerator fixed or buy Christmas gifts. It’s about getting some extra money in the pocket.” (Full story Here)

The DSA is supposed to be an industry trade group which means they are supposed to be in touch with what’s going on in the world of direct selling. I am not sure what to make of that statement. It’s clearly not how I see direct selling. First of all, I don’t see MyWirelessRep as a ‘job’ at all - it’s home based business as are most direct selling opportunities. To say it’s a job is not even taking the right mindset. Secondly I look at it as a full time business, not part time. Although, the nice thing about home business oppportunities like MyWirelessRep is that they can be worked on a part time basis.

But if you want to truly be free and independant of the ‘job’ mindset, you will want to think of your direct selling as a business not a vocation. I personally don’t see my business as some way to pay for home repairs, rather I see it on a much larger scale. Maybe the DSA statement reflects the reality of most network marketers today and might account for the high failure rate in network marketing and direct selling.