Pay no mind to the Artificial Goal

Huh? What am I saying here? The Artificial Goal is something held up that looks perfect against something less perfect or against something just plain lousy. It’s a concept used all the time in advertising. State a problem and then show a perfect example of someone who solved the problem. In network marketing, this is done by high income claims. “Such and such person made $400,000 last year, and so can you.”

What is your goal for success? Everyone would like to make $400,000 per year or more, but what is your realistic goal? That is something to focus on in your home based business and ignore the Artificial Goal. Maybe your goal is to replace the income from your job. Then when you reach that goal, set another, then another. Perhaps you have very high goal, more than $400,000 per year, that’s fine. But make sure your goal is YOUR goal and not someone else’s.

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